I love to help small and medium businesses succeed on the Web !
I have a B.S. in Computer Systems Applications (Technology Management) from American University, Washington, D.C. and a Master Certificate in Internet Marketing from the University of San Francisco. I’m working on my PhD in Management ABD. And for some reason I also have a Master’s Degree in international Relations from Troy University. That might come in handy if I ever reach my life-long goal to be Ambassador to Cuba (only problem is i don’t speak Spanish, it’s more like Spanglish).
SKILLS Social Media Marketing, Facebook and Google Ad Campaigns, Preparing and Delivering Training Webinars, Web Design and Development, Content creation, Editing and Content Writing, WordPress setup, Townnews Content Management Systems, MailChimp and AWeber Email Mgt. systems, Project management (PMP Professional), BaseCamp, Trello, MS Project, Contract Negotiations, Budgeting and Oversight, Training and Presentation, Web revenue Generation Ideas and Implementation, Audience Development, Online Survey Creation, General Management, MS Office Excel, Word, Access, HTML, CSS, MySQL programming.
EXPERIENCE: I recently started my own Digital Marketing consulting business after being in the newspaper business for 15 years. I’m very excited about it’s prospects. Something like 80% of business owners are unhappy with their online marketing efforts. Most likely, they don’t have the time or the expertise required to do the job right. That’s understandable and that’s how I come into the picture! I can help do all the things businesses want to do in the digital advertising space.
I have past experience as the Director of Digital Media for Wick Communications Newspaper Company. I was responsible for design, development, marketing, maintenance and revenue generation of 25 newspaper Websites in 12 states. Achieved a 300% increase in corp-wide revenue generation. Initiated individual Website P&L tracking and corp-wide HelpDesk functionality. Other responsibilities included marketing individual Websites, training, budgeting, financial reporting and developing an in-house Digital Advertising Agency.
I also have past experience as the Online manager of www.concordmonitor.com, a daily newspaper Website of the Concord (NH) Monitor. I had hands-on experience whereby I was responsible for the growth, maintenance, design, marketing, and development of primary and related news-related websites. The www.concordmonitor.com newspaper has been profitable since I launched it in 1997. My duties included day-to-day management of the Web sites, maintaining large quantities of information, archiving data, plus the hiring, training and management of personnel, marketing, writing code, contract and service negotiations, marketing and budgeting.
Last, but not least, i worked for Big Blue @ IBM Corp., Owego, N.Y. and Newport, R.I. I rose to the rank of Senior Associate Computer Programmer in the Federal Systems Division. I was responsible for design, code, test and documentation of real-time military software programs. These included Combat Talon II avionics, B-52 navigation, and Trident Submarine Defensive Weapon Systems. I had a secret clearance for eight years. It was definitely Cool.
Finally, I love my wife, who was my college crush and remains so today. I also really, really like news apps, computer science, history, geography, college basketball, and travel, I like to hike, but living in Tucson has proved to be problematic in that area. It’s either too hot or too cold or simply too forbidding – I call the countryside here “Beautiful Desolation.” At last, a real, concrete reason to sit in front of the TV and binge watch Breaking Bad. Thank you, Sonoran Desert!