Email Personalization Ideas for Your Business

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  Truism: One can’t personalize email communications with just an email address. Can anyone argue that point? Therefore, you have to ask at least a few questions in our sign-up forms like name, location, demographics, and interests. Why did a new subscriber sign up, for example? That is valuable information and a great start for […]

Top 7 Graduate Programs for Entreprenuers

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1) Harvard University – Harvard Business School The Arthur Rock Center for Entrepreneurship The Arthur Rock Center for Entrepreneurship empowers student and alumni entrepreneurs to create ventures that revolutionize. Website — 2) Babson College – F.W. Olin Graduate School of Business Arthur M. Blank Center for Entrepreneurship Dedicated in 1998, The Arthur M. Blank Center […]

Majority of Marketers Believe Marketing will need to Undergo Dramatic Change

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Press Release from Marketo: Marketo and The Economist Intelligence Unit release report highlighting the impact of technology, the importance of managing customer engagement and the role marketers play in setting company strategy SAN MATEO, Calif., Jan. 28, 2015 /PRNewswire/ — A study of 478 senior marketers and CMOs from around the world conducted by The […]